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4Qs: Who, What, Why, How?
Who Are We?
Rajat Garg, MCC, is an executive coach
based in Mumbai, province of Maharashtra, India
Jim Smith, PCC, SPHR is an
executive coach based in Cleveland, state of Ohio, USA
We share a passion for leadership and engagement in organizations of all sizes.
What is Purpose?
Level 1—Profit: In the beginning was the Financial Bottom Line—what is left over after all expenses are covered. In the non-profit world this may be called
surplus or difference.
Level 2—Triple Bottom Line (3BL): Then came the 3BL of Profit, People, and Planet, adding Social and Environmental metrics to the Financial. These three metrics look outward.
Level 3—Quintuple Bottom Line (5BL): emerging is the Quintuple Bottom Line, which adds a third, inward-focused, level to assessment of an organization's success. 5BL is Profit, People,
Planet, Passion, and Purpose**
Why Is Purpose
Important?
Purpose is the Why of an organization, or its motivation beyond stakeholder return. Anecdotally, we see an intertwining of Passion and Purpose with Employee and Customer Engagement, and we seek to better understand the connection by studying the way Purpose shows up in organizations of all sizes.
How Can You
Help?
One, take three minutes to complete our survey,
here.
NOTE: you need not have a defined Purpose to participate.
Two, pass this note forward to someone else you think should be included in the conversation, or to someone leading an organization you sense has a Purpose that drives them.
Three, send to
Jim or
Rajat the names of individuals or organizations that you recommend we speak with, who in your experience have a sense of Purpose (formal or informal)
Thank you for your support of this important project.
